SEO for Google, and for the AI answers above it

€600 buys one fixed-price audit of a site up to 20 pages, covering both halves of search: where you rank in Google, and whether an assistant can quote you at all. No retainer, no lock-in, no monthly minimum. You own the finished document and can hand it to the developer you already use.

What you get for €600

• Prioritised action list, 15 to 25 items, ordered by the enquiries each problem costs you every month.
• Bot access tested for four named crawlers: Googlebot, OAI-SearchBot, PerplexityBot and Claude-SearchBot.
• Firewall and Cloudflare rules listed, with every rule that blocks one of them named and quoted.
• Index and snippet eligibility checked page by page — Google's only stated requirement for AI Overviews.
• Core Web Vitals — LCP, INP and CLS — measured on your real page loads, not on lab scores.
• Google Business Profile review: categories, service areas, opening hours and the three map slots you want.
• Keyword map with one page per buying intent, plus the pages of yours to merge or drop.
• Cannibalisation report naming every page of yours that competes with another for the same query.
• Baseline reporting built inside your own Search Console, Bing Webmaster Tools and GA4 accounts.
• Written quote beside every fix, so your own developer can price the job before touching a file.

What we will not sell you

• No guaranteed place in ChatGPT answers — OpenAI states in writing that it gives none.
• No llms.txt sold as visibility — Google says the file will not harm or help you.
• No special AI schema markup — Google's May 2026 guidance says your site needs none.
• No FAQ rich results — Google switched those off on 7 May 2026.
• No promised growth percentage, because no third-party tool can see inside Google's systems.
• No campaign to manufacture brand mentions on sites your buyers never read.
• No promise of traffic from citations — Pew measured clicks at 8 per cent with an AI summary against 15 per cent without.

How much will this cost me?

€600 is the whole fee for a site up to 20 pages, search and AI together. Bigger sites are scoped and quoted in writing before any work starts. No retainer sits behind either price.

What is included and what is quoted separately

Included

• Technical crawl with every issue logged, from broken canonicals to redirect chains, thin pages and orphan URLs.
• Bot access test with the exact robots.txt and firewall lines written out for your developer to paste.
• Core Web Vitals field data for your ten busiest pages, measured on mobile and on desktop.
• Google Business Profile review covering categories, service areas, review flow and a photo checklist.
• Brand mention audit of the third-party pages, directories and listings your market actually reads.
• Follow-up session by phone, 45 minutes, once you have read the document end to end.
• Re-test of any fix your developer ships, free of charge, within 30 days of delivery.

Quoted separately

• Implementation of the fixes on your own site, priced per item from the audit list.
• Content writing and new service pages, priced per page once the audit is in your hands.
• Outreach for brand mentions, scoped once the audit names the sites worth chasing.
• Care plan at €45 per month — updates, backups and uptime monitoring included.

The threshold: anything inside the audit document is included in the €600 fee. Anything that changes a file on your server, or a page on somebody else's, is quoted in writing first.

Is this worth your money?

A good fit if

• You get enquiries through the map pack and want the top three slots in your county.
• Your pages already rank in Google and you want them quoted by the assistants too.
• Your site runs on WordPress behind Cloudflare and nobody has read the bot rules.
• Your customers ring after finding a competitor in ChatGPT, not after finding you.

Probably not, if

• Your site launched last month and Search Console holds no data worth reading yet.
• You want a guaranteed number one ranking, or a guaranteed place in ChatGPT answers, for a fixed fee.